WEBSITE STRATEGY SERIES

11 articles in this category

Strategy #10: Refine and Improve Your Sales Funnel

In all my years of working with web design, advertising, and internet marketing, I have yet to come across the perfect layout, strategy, or ...

To a lot of business owners, "online reputation management" is a set of buzzwords that don't have a lot of real-life meaning. What they don'...

It's a little ironic, in a world where search engines can learn and social media is transforming communication, to say that an "old" technol...

Few trends have been as transformative over the past few years as the rise of online marketing videos. And yet, a lot of small and medium-si...

Just about every business owner and executive in the world uses social media. But I would say that a small minority uses social platforms pr...

September 19, 2017Read More →

In contrast to Google's algorithm, which is undergoing huge changes that are affecting SEO in unexpected ways, pay-per-click advertising (PP...

August 31, 2017Read More →

Ever since the first handful of marketers figured out that you could bring hundreds or thousands of customers to a website every day by mast...

August 13, 2017Read More →

Most business websites are to be just websites; they have a nice look, and a little bit of content, but don't benefit the companies that mea...

August 13, 2017Read More →

As a rule of thumb, your average business owner is going to pay a lot more attention to the way their website looks than they do its actual ...

If I could fill a room with hundreds of business owners or marketing executives, and ask them how many thought a company needed a good websi...

10-Point Strategy Guide to Small Business Website Design and Internet Marketing is a ten part Blog series by Founder and Owner of WebWize, I...